Sophia Chang @ Fred Segal for Frontline Strong IG Live @MADE
Powered by IMG MADE x Fred Segal x Mastercard
For the International Women's Day Initiative, Sophia partnered with IMG/MADE, Mastercard, and Fred Segal to create a 7-item capsule collection available for purchase at Fred Segal Sunset and on FredSegal.com.
With the impact of COVID-19, Sophia and collaborators have been able to partner with Studio Elsewhere to donate 100% of proceeds to Frontline Strong.
About the Cause:
Studio Elsewhere is a woman-owned, female team agency that is actively working on the frontlines with health care workers who are overwhelmed and overworked at NY area hospitals by creating restorative rooms to help keep them healthy and rested to prevent burnout. The FSRF is a centralized hub providing frontline workers with ongoing resources during an unprecedented time of intense psychological and physical strain. After each conversation, Sophia will remind viewers that they can support her work and FSRF when they shop the collection at FS.com.
Sophia Chang | Illustrator, Graphic Designer + Art Director
Sophia Chang is a multidisciplinary illustrator, graphic designer, and art director working across culture, sports, fashion, food, entertainment, and lifestyle. Her work spans commercial illustration, brand campaigns, graphic design, art direction, merchandise, packaging, experiential creative, and visual storytelling for global brands, agencies, and emerging businesses.
Born and raised in Queens, New York splitting time in Los Angeles, Sophia brings together cultural perspective, visual storytelling, and strategic thinking to create work that connects brands with people in meaningful and memorable ways.
Selected Capabilities: Commercial Illustration · Graphic Design · Art Direction · Branding · Campaign Creative · Packaging · Merchandise · Experiential · Visual Storytelling
Sophia Chang™