Ford x CES 2018 | Live Illustration + Experiential Campaign
For CES 2018, Ford commissioned Sophia Chang as a live illustrator for a three-day experiential activation exploring autonomous vehicles, mobility, and the future of cities.
Working live throughout the event, Sophia translated conversations, concepts, and ideas into original illustrations in real time, visualizing Ford’s vision for a better urban block and its #CityOfTomorrow initiative.
The activation brought together live illustration, technology, storytelling, and experiential marketing, using art to make complex ideas more engaging and accessible for audiences at one of the world’s largest technology events.
Services: Live Illustration · Real-Time Illustration · Experiential Creative · Visual Storytelling · Event Activation · Conference Illustration · Brand Experience
For CES 2018, Ford commissioned Sophia Chang as a live illustrator for a three-day experiential activation exploring autonomous vehicles, mobility, and the future of cities.
Working live throughout the event, Sophia translated conversations, concepts, and ideas into original illustrations in real time, visualizing Ford’s vision for a better urban block and its #CityOfTomorrow initiative.
The activation brought together live illustration, technology, storytelling, and experiential marketing, using art to make complex ideas more engaging and accessible for audiences at one of the world’s largest technology events.
Services: Live Illustration · Real-Time Illustration · Experiential Creative · Visual Storytelling · Event Activation · Conference Illustration · Brand Experience
Sophia Chang | Illustrator, Graphic Designer + Art Director
Sophia Chang is a multidisciplinary illustrator, graphic designer, and art director working across culture, sports, fashion, food, entertainment, and lifestyle. Her work spans commercial illustration, brand campaigns, graphic design, art direction, merchandise, packaging, experiential creative, and visual storytelling for global brands, agencies, and emerging businesses.
Born and raised in Queens, New York splitting time in Los Angeles, Sophia brings together cultural perspective, visual storytelling, and strategic thinking to create work that connects brands with people in meaningful and memorable ways.
Selected Capabilities: Commercial Illustration · Graphic Design · Art Direction · Branding · Campaign Creative · Packaging · Merchandise · Experiential · Visual Storytelling
Sophia Chang™